September 4, 2006
For Immediate Release
Contact: Ryan Durishin 703-593-9102
STARBRIDGE MEDIA GROUP ANNOUNCES BROADCASTING AND ENDORSEMENT PROGRAMS ON BEHALF OF CLIENT JON JANSEN

Redskins Tackle to be Featured in TV and Radio Programs and Campaigns

Starbridge Media Group, Inc. has secured multiple on-air broadcasting and endorsement deals for client Jon Jansen of the Washington Redskins, CEO Jamie Crittenberger announced today.

Leveraging Jansen’s seven years of service as the foundation of the Washington Redskins’ offensive line, Starbridge has created an off-field program for “The Rock” that features Jansen’s versatility, insight, and candor.

Working with some of the area’s top broadcasting, corporate, and charitable entities, Jansen’s off-field schedule during the NFL season will include:

  • Co-host of “Monday Nite Live” with Chick Hernandez and Renaldo Wynn, to air Monday evenings from 7-8 p.m. on Comcast SportsNet
  • Featured on “The Sports Reporters” with Andy Pollin and Steve Czaban on WTEM-SportsTalk 980 on Tuesday mornings at 11 a.m.
  • Celebrity endorser of the Washington-area Mid-Atlantic Dairy Association/NFL Players campaign in schools and retail
  • Celebrity endorser of the Frito-Lays radio campaign in the Washington-area
  • Promotional centerpiece of the Comcast SportsNet Washington-area marketing program
  • Celebrity roast of Jansen on November 3 at the McLean Hilton, to benefit the Ronald McDonald House

“I’m really looking forward to having the opportunity to give the fans my insights this season,” said Jansen. “I hope we’re doing it long into January.”

Starbridge Media Group, Inc. is a Washington, DC-area based producer, publisher, rights owner, licensee, and sports marketing consultancy that is focused on the convergence of entertainment and sports, and in bridging domestic and international star sports brands with new and traditional forms of media.

Starbridge provides teams, athletes, brands, and rights owners with opportunities to drive incremental revenues, extend brand awareness and build fan loyalty via the creation of unique programming platforms and the maximization of core property assets. For more information on the company, visit www.starbridgemedia.com.