Washington Wizards: Video Content
After several years of serving as the exclusive sponsorship agency on behalf of the Washington Wizards and the Verizon Center, the Starbridge sales team had become almost part of the family. So when the Wizards’ creative production staff needed some outside help to enhance its in-stadium offering of original live action and animated content for use during Wizards games and other events, it turned to a familiar organization: Starbridge, and its Entertainment & Content division. From a Verizon Center 10th Anniversary video to original Wizards “superhero” player IDs to sponsor games and other video board elements, the Starbridge-produced video assets have enhanced the fan viewing experience for guests of the Verizon Center. After all, improving and selling a team’s sponsor-related inventory are both part of Starbridge’s wizardry.