November 16, 2009
For Immediate Release
Contact: Bill Hudock 703-760-0051

NHL Franchise Hires DC-Area Content Producer to Create Islanders-Themed Kids’ Publication

Starbridge Media Group, Inc. has created an original team-themed children’s publication for the New York Islanders, company CEO Jamie Crittenberger announced today.

The book, which introduces a newly-created, team-related cast of characters, is targeted to elementary-to-middle school students, and is tied to the team’s educational and community outreach initiatives. Set in the Long Island community, the book’s characters embark on a journey to learn about the values of teamwork, perseverance, and sportsmanship.

As a leader in community involvement, the New York Islanders have a variety of educational initiatives targeted towards children, including: School Assembly Program, Literacy Program, and the I.S.L.E. program. With the publication part of a larger Islanders kids’ initiative, the content and characters from the children’s book may also be used in multiple platforms to populate the Islanders Kids Club, educational, and outreach programs.

“Helping kids learn through creative ways involving sports is a major tenet of our company,” said Starbridge President Ken Hutman. “We are very excited to be partnering with the New York Islanders to create and promote this impactful educational community initiative.”

Starbridge Media Group, Inc. is a Washington, DC-area based Emmy Award-winning producer, publisher, rights owner, licensee, and sports marketing consultancy that is focused on the convergence of entertainment and sports, and in bridging domestic and international star sports brands with new and traditional forms of media.

Starbridge provides teams, athletes, brands, and rights owners with opportunities to drive incremental revenues, extend brand awareness, and build fan loyalty via the creation of unique programming platforms and the maximization of core property assets. Company clients include: Washington Wizards, Philadelphia Eagles, Dallas Cowboys, NASCAR, Washington Redskins, Houston Texans, Washington Capitals, Tampa Bay Rays, Hasbro, EA Sports, University of South Carolina, and other teams, athletes, universities, properties, and sports-related brands. For more information on the company, visit