August 2003
For Immediate Release
Contact: Jamie Crittenberger: 202-625-8314
SPORTS AND ENTERTAINMENT INDUSTRY VETERANS CRITTENBERGER AND HUTMAN FORM PRODUCTION AND MARKETING FIRM STARBRIDGE MEDIA GROUP LLC

Starbridge Media Group Formed to Bridge Non-Traditional Ideas with Traditional Brands

Starbridge Media Group LLC has been created to provide quality family-friendly entertainment programming and marketing consulting to high-profile clients in the sports industry, Starbridge principals Jamie Critteneberger and Ken Hutman announced today.

Led by two industry veterans with over 30 years of combined professional experience, in response to their awareness of the dearth of quality sports-related, family-friendly entertainment programming, Starbridge Media Group LLC will serve as a full-service production and sports consultancy focusing on developing a portfolio of marquee international clients that will include leagues, teams, colleges, athletes, corporate brands, media platforms, broadcasters, and events.

As a connector between well-known entities in the dynamic world of entertainment and sports and numerous untapped niche mediums, Starbridge Media Group’s goal is to provide forward-thinking organizations with opportunities to drive incremental revenues and extend brand awareness via the creation of unique programming platforms and the maximization of core assets.

Starbridge co-founder and principal Jamie Crittenberger brings a wealth of experience to the company, having worked since 1988 in multiple functional areas for high profile sports and entertainment entities in professional, collegiate, agency, and broadcast realms, including Viacom, Clear Channel Entertainment, SFX Sports, and the Washington Redskins. He will oversee Starbridge's relationships with teams, leagues, athletes, agencies, and corporate brands.

Starbridge co-founder and principal Ken Hutman is a global entrepreneur and highly-regarded expert on doing business in Asia. He leads Starbridge Media Group's production and publishing initiatives, including all animation activities and relationships with international studio and programming partners. His past credits include image branding for MTV-Asia, Nickelodeon Asia, Cartoon Network Asia and Channel [V], as well as episodic production for various properties.

“We are extremely excited about the vast possibilities in front of Starbridge Media Group and feel we are a company poised to enhance entertainment programming in an impactful way,” said Hutman. Added Crittenberger: “We feel as though we will stand at the convergence of global sports marketing and entertainment development, and are energized about our future in this exciting space.”

Starbridge Media Group, Inc. is a Washington, DC-area based producer, publisher, rights owner, licensee, and sports marketing consultancy that is focused on the convergence of entertainment and sports, and in bridging domestic and international star sports brands with new and traditional forms of media.

Starbridge provides teams, athletes, brands, and rights owners with opportunities to drive incremental revenues, extend brand awareness and build fan loyalty via the creation of unique programming platforms and the maximization of core property assets. For more information on the company, visit www.starbridgemedia.com.